Wednesday, 7 November 2012

Questionnaire and Results

Are you male or female?

In order to gain balanced results my questionnaire included 25 females and 25 males.

How old are you?

Those questioned ranged from the age of 14 - 45.

 Evidently the ages questioned were slightly higher and younger than my target audience of  16- 21. However the majority of those questioned were within the age bracket of my target audience.

Do you prefer to listen to niche or mainstream music?

29 out of the 50 questioned said they preferred niche music.

Where did you watch the last music video you saw?

YouTube: 32

Television: 12

Other: 6

In my opinion the responses to this question helped me to understand why 29 out of 50 people preferred to watch nice music.  The use of social networks such as YouTube and on-line file sharing have dramatically increased the demand for niche music as it is easily available on-line.

Is it a high or low budget music video?

High: 27

Low: 23

Previously in the music industry the music videos which were produced by large record companies and producers were the ones which were likely to be successful in the music industry as their high budgets allowed them to be produced at a good quality with lots of creativity. Again it is largely thanks to the Web 2.0 that low budget music videos created by individuals are distributed and consumed on the scale which they have reached today.


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